5 Ways Technology is Disrupting the Real Estate Industry this 2019


Whether you are scouting for an apartment to rent out in Manila or purchasing condominium for sale in Tagaytay Highlands, looking in the internet is always your best bet. From online listings, mobile applications to 3-D tours and e-signing services - everything that you need is on the web. As a result, more and more people are opting the internet as their go-to in this specific situations.

There are a number of ways that technology has disrupt the real estate industry, which are as follows:

Traditional real estate’s diminishing value

Given that the internet has almost everything a user needs, the real estate industry’s value is rapidly diminishing continuously. For this reason, real estate agents who provide consumers with real estate property information are now less needed. This is because these information are already available on the internet.

However, this does not mean that real estate agents are not needed anymore. Hence, professional real estate agents are still an asset to any real estate company as they provide more value and knowledge to the customers.

Outdated marketing strategies

What most real estate companies fail to understand these days is that the traditional real estate marketing method still attracts prospects and customers. Since the internet’s advent, more and more people are opting to go to the internet to find for leases and properties that they are looking for. This is why people usually already have a wide real estate information with them before they meet with a professional real estate agent.

With this in mind, numerous real estate companies are already making themselves visible in the online world by creating their own website and by popping out in various digital device applications in order to cater to the savvy consumers.

Changes in the real estate

It is without no doubt that the real estate industry has struggled to keep up with all the changes that are happening in the society today, most especially in the online world. Unlike the traditional real estate way method, scouting and finding properties in this time and age has become an easier task to do since every prospect and consumer has an instant access to the internet. Moreover, this has also been become a gateway for both consumers and real estate companies to think of new innovations by embracing technology more.

The introduction of real estate online listings

Another feature that the internet introduced to various businesses and companies is online listings. This means that you can add your business or company in a business directory online in a particular category. With this being said, numerous real estate companies has opt for this kind of strategy as it has a higher chance of them to be visible on the web - which in turn, will help them reach out to a bigger audience.

Moreover, online listings can provide photos of the leases and properties that they are marketing so that consumers can immediately and readily see it even without physically going to the place.

Competition for the next real estate technology

As the internet continuously develop, numerous applications are coming into the real estate technology scene. Examples of which are virtual home staging and automated agent staging. However, these applications are just one of the reasons of the disruption in the real estate industry. Instead, applications or websites that makes it easier to conduct business can immensely disrupt the real estate industry.

Key Takeaway

The benefits of the consumers should be the top priority of any business, most especially in any real estate company. For this reason, it is important that you are up to date with the latest updates and innovations in the real estate world so that you can hastily keep up with the changes.

5 Ways Technology is Disrupting the Real Estate Industry this 2019 Edwin Deponte 5 of 5
Whether you are scouting for an apartment to rent out in Manila or purchasing condominium for sale in Tagaytay Highlands , looking in th...
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